Four weeks before the bell

  • Length 0:20
  • English captions
  • “Swings and Slides” by Ahjay Stelino (Mixkit)

Shops that stock up in the four weeks before school opens sell through the rush. One shelf a week, from pencils to stationery sets.

What happens in the video

Press a frame to play from there

  1. A chalkboard counts down: weeks to go, 4, 3, 2, 1.

  2. Each week Raju, our delivery boy, throws a carton up to one shelf: pencils, then erasers and sharpeners, then markers, then stationery sets.

  3. School opens, the bell rings, and the shelf sells out.

  4. Order four weeks before school opens.